Aug 5, 2020


CoQ10 is a naturally occurring nutrient compound produced within your body that is stored in and assists in the function of mitochondria in your cells. The supplementation of CoQ10 within our Tru Focus shots prevents mitochondrial dysfunction therefore allowing the body to produce necessary amounts of energy.

Aug 5, 2020


Adaptogens are herbs that help strengthen the immune system, helping the body handle emotional, mental, and physical stress. Tru Focus contains Rhodiola, an adaptogen which significantly improves brain function, especially when combined with nootropics. Rhodiola is an herb that is grown in mountainous terrain.

Aug 5, 2020


Nootropics are supplements that have been shown to help improve a number of cognitive functions including memory, creativity, and motivation. Tru Focus contains the following nootropics: caffeine, L-theanine, choline bitartrate, and acetyl-l-carnitine (ALCAR).

Aug 5, 2020

Yerba Mate

While yerba mate is known for its ability to give you a clean energy boost to enhance mental focus without the jittery side effects, it has many other additional health benefits. Yerba mate contains essential plant nutrients and antioxidants

Aug 5, 2020

Natural Sweeteners

The key to our natural sweetener system is three ingredients: Stevia Leaf extract, Monk Fruit extract, and Erythritol which are all naturally occurring and safe to consume. In addition, they are low in calories and provide that sweet taste of sugar without any of the unhealthy side effects!

Aug 5, 2020

Green Tea Extract

Whether you are struggling to get through a hard day at work or getting ready for a long drive, Tru Energy will give you the boost you need to keep going. Tru Energy is packed with 100mg of all-natural caffeine, which is equivalent to one cup of coffee. Tru Energy’s caffeine content is significantly less than others.

Aug 5, 2020


Caffeine has many health benefits that Tru intends to take advantage of in their products. Not only does caffeine increase energy, but it can also increase both short and long term cognitive performance. Caffeine can help with many different areas of life including exercise, focus, etc.

Jul 13, 2020

Tru Welcomes Three Division 1 Ivy League Student-Athletes as Summer Interns

Tru is proud to welcome Danny Hincks, Brian Antonelli, and Andrew Berg to the team as summer interns. They will be focusing on enhancing the company’s content creation efforts, operational efficiency and product research. The three will focus primarily on the marketing sector of the company, aiming to enhance Tru's brand image and likeness for the millennial demographic...

Oct 10, 2019

DrinkTru Partners with Ray Lewis and Legends Access

Functional beverage company, Tru, Inc., has officially joined forces with Legends Access to bolster its brand’s mission through key partnerships with game changing influencers from both sports and entertainment...

Jun 5, 2018

You’re Not Crazy for Wanting to Be an Entrepreneur

It’s a crazy thing for most people, this whole “I want to start my own company” business. There’s no steady paycheck, no set framework for how to build it, and a huge risk that all of it will come crashing down. But for those of us bitten by the entrepreneur bug, all of that is worth it. With zero interest in the typical path, I left a college scholarship in the dust to pursue my passions.

Jun 5, 2018

The Death of Traditional Advertising and the Rise of Originality

Traditional advertising is dead. I don’t mean that it’s waiting on deck for the Pearly Gates in hospice, or being read it last rites. I mean the era of Mad Men has full-on flat lined. With a Super Bowl ad boasting an infamous price tag of over $5 million in 2017, the appeal of purchasing 30 seconds of airtime for the cost of a series A seems less attractive than an ex-girlfriend in bad mood.

Jun 5, 2018

Take The Crazy Plunge And Unlock Your Inner Entrepreneur

Everyone has had an idea, but an idea alone is not worth a damn. I cannot begin to tell you how many times that someone has come up to me with their ‘Million Dollar’ or ‘Shark Tank’ idea. Some of the ideas have actually been pretty awesome; however, the real issue is that most people stop pursuing them because there was always something that got in the way; family, friends, social life, work etc.
Close (esc)


Use this popup to embed a mailing list sign up form. Alternatively use it as a simple call to action with a link to a product or a page.

Age verification

By clicking enter you are verifying that you are old enough to consume alcohol.


Shopping Cart

Your cart is currently empty.
Shop now