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Let customers speak for us
Elevate Every Moment
Whether you are an elite athlete, student, or parent on-the-go, Tru was obsessively formulated to support your active lifestyle. Built without compromise, we have your back.
Making a Difference
Products with Purpose
While we are a small company, there is no excuse for not making a difference. To date, the business has proudly donated $27,900 to a variety of amazing charities striving to change the world.
Vision
From the time you wake up until the second your head hits the pillow, we elevate every moment with flavor, function, and style.