OUR STORY
Future of fizz
Founded in 2015 by a former pro hockey player, Tru delivers better-for-beverages that taste great and never compromise.
After noticing artificial sugary drinks inundating locker rooms across the USA and Europe, Jack McNamara quickly realized this problem extended beyond the arena and into everyone's pantry at home. With natural drinks either unaffordable or unavailable, he moved to New York City to pursue his dream of transforming our food system one great tasting beverage at a time with function, flavor, and fizz.
BRAND VISION
Products with Purpose
As our team strives to build a brand with true impact, we believe
in a dual pursuit; products with purpose and for purpose.
Our brand was built to improve the health and well being of
people and communities so that we are all one easier decision to a
happy lifestyle. Produced with integrity, we earn confidence by
delivering a consistent experience of quality and taste so that you
feel good while doing good.
While we are a small company, there is no excuse for not making
great products that make an even greater difference.
PRODUCTS
Bubbles with benefits
From the time you wake up until the second your head
hits the pillow, we look forward to every chance that
we get to improve your day.
Each of our original blends was obsessively researched
and naturally formulated without the bull to help you
elevate every moment without the regret. We are a team of entrepreneurs, athletes, and old
friends on a mission to promote health and wellness
to the masses.
OUR TEAM
Meet the Squad
Jack McNamara
Chief Executive Officer
Jillian Reilly
Sr. Manager of Operations
Yash Banthia
Chief Operating Officer
Francesca Venezia
Sr. Manager of Marketing
Piper Phillips
Director of Marketing
Nicolas Palandjian
Regional Sales Manager
Sean McDonough
Director of Sales
